Madame Tussauds launches ‘Wax Wednesdays’ as Las Vegas attractions court locals with summer deals

$15 admission joins wave of resident discounts aimed at boosting midweek attendance
Madame Tussauds Las Vegas is rolling out the red carpet for Nevada residents with its new “Wax Wednesdays” promotion, offering locals the chance to mingle with celebrity wax figures for just $15 — a significant discount from regular admission prices that typically range from $35 to $45.
The special weekly offer, which runs every Wednesday through Labor Day, requires visitors to present a valid Nevada ID at the ticket office and provides access to the full museum experience at the Grand Canal Shoppes inside The Venetian Resort.
Interactive celebrity encounters
The promotion gives locals an affordable opportunity to experience the museum’s extensive collection of over 100 lifelike wax figures and interactive exhibits. Visitors can:
- Ride Miley Cyrus’s life-size wrecking ball
- Bow before Queen Beyoncé
- Pose with the Marvel Super Heroes
- Share a toast with Dwayne “The Rock” Johnson
- Play beer pong with Post Malone
- Hit the dance floor with Missy Elliott and Megan Thee Stallion
- Snap selfies with newly added figures including Karol G in two different looks
The museum encourages hands-on interaction, unlike traditional museums where touching is forbidden. Guests can sit on Oprah’s couch, shoot hoops with Shaquille O’Neal, or enjoy a drink at the Hangover Bar inspired by the hit movie.
Part of larger summer strategy
The Wax Wednesdays promotion arrives as Las Vegas attractions and resorts intensify efforts to attract local residents during the traditionally slower summer months. With tourism numbers down — visitor volume dropped 6.5% through May 2025 compared to last year — businesses across the valley are rolling out unprecedented deals to fill seats and rooms.
“We’re seeing a combination of typical summer promotions and a response to public perception about high prices in Las Vegas,” notes Amanda Belarmino, assistant professor at UNLV’s William F. Harrah College of Hospitality. “The current offers are particularly generous.”
Locals deals sweep the Strip
Madame Tussauds joins a growing list of attractions offering significant locals discounts:
Attractions:
- The Strat: 50% off tower admission and thrill rides
- Eiffel Tower Experience: 20% discount for Nevada residents
- High Roller: 20% off at the box office
- FlyOver Las Vegas: 50% off virtual flights plus free photo
- Shark Reef at Mandalay Bay: $3 off admission
- Museum of Illusions: $10 off regular admission
Hotels and Resorts:
- The Strat: $49 midweek rooms with $25 dining credit
- Resorts World: 20% off rooms, restaurants, and free parking through August
- Sahara: No resort fees or $50 daily dining credit
- Station Casinos: Waived resort fees at all properties
- Virgin Hotels: 35% off rooms with free parking
Making midweek magic
The Wednesday timing of Madame Tussauds’ offer is strategic, targeting the midweek lull when both tourist traffic and local attendance typically drop. By offering such a steep discount — roughly 60-70% off regular prices — the attraction aims to turn what would be a quiet day into a bustling one filled with local families and residents looking for weekday entertainment.
“This is about creating opportunities for locals to experience world-class attractions without the weekend crowds or tourist prices,” explains a representative from the Las Vegas Convention and Visitors Authority, which maintains the new “Locals Unlocked Las Vegas” webpage cataloging deals across the city.
Tips for locals
To make the most of summer deals like Wax Wednesdays:
- Always carry your Nevada ID — most deals require proof of residency
- Call ahead — some offers aren’t advertised online
- Visit midweek — better deals and smaller crowds
- Check “Locals Unlocked Las Vegas” on VisitLasVegas.com for updated offers
- Sign up for casino players clubs — many offer enhanced benefits for locals
- Follow attractions on social media — flash deals often appear there first
Beyond the museum
Madame Tussauds’ promotion also includes a bonus for Nevada residents: three hours of complimentary self-parking at The Venetian by scanning a valid Nevada driver’s license at the parking kiosk. This addresses another common complaint about Strip visits — expensive parking fees that can add $15-30 to any outing.
The bigger picture
As Las Vegas works to recover from a tourism slump and combat perceptions of nickel-and-diming visitors, locals are finding themselves in an unprecedented position to enjoy their city’s world-class attractions at bargain prices. From free parking to waived resort fees, the summer of 2025 might just be remembered as the season when Vegas remembered its residents.
Whether this generosity continues beyond Labor Day remains to be seen, but for now, Nevada residents have every reason to play tourist in their own backyard — starting with a Wednesday trip to hang out with the stars at Madame Tussauds.
Image Sources: https://news3lv.com/news/local/madame-tussauds-las-vegas-launches-15-wax-wednesdays-for-locals
Category: Nightlife
Subcategory: Entertainment, Events
Date: 08/07/2025